Terms of Use

Website and App Terms

This web site ("Site") and all pages contained within (Site Pages") is held by Alpine Electronics of America, Inc., ("Alpine") and all rights are specifically reserved. The use of this Site is subject to the following terms of use ("Site Terms") Alpine may, at its sole and exclusive discretion, change, alter, modify, add, withdraw access to, the content of this Site, and these Site Pages, these Site Terms, at any time, with or without notice, so you should recheck these Site Terms prior to each visit to or use of this Site.

Website Privacy Policy (effective September 12, 2012)

When you visit our website, certain information about you and your visit is collected by Alpine.

What Type Of Information Is Collected

We, Alpine, collect any information which you enter on our Web site. This information is normally provided when you search, buy, participate in a contest, sweepstakes or on-line survey, or when you communicate with any of our departments such as customer service, sales or technical services through our Web site, telephone, mail or fax. You also provide information when you establish an account with us.

The following are examples of the types of personal information we may collect about you:

  • Your name
  • Address
  • Telephone number
  • E-mail address
  • Location (if “Ask an Expert”, ”Apps” or “Store Locator” services are used by you)

The following are examples of types of non-personal, anonymous information we may collect about you:

  • Time and length of visit
  • The pages you viewed on Alpine sites
  • Your browser type
  • The referring site you visited before entering alpine-usa.com

Note about Action Tags: Alpine's web pages may contain action tags set by third party firms for the purpose of collecting non-personal, anonymous information about the usage of our site by customers. These companies may also use this non-personal, anonymous information to serve ads that may be of interest to you when you visit other sites across the internet. Action tags are also known as web beacons or 1 pixel gifs. Action tags are a technique used to compile aggregated statistics about the effectiveness of our web site. They do not use personally identifiable information, such as names or addresses.

What Alpine Does With Information Collected

Because Alpine is committed to protecting your privacy, Alpine does not engage in the practice of trading or selling personal information to third parties for any purpose. We use this information internally to monitor Site activity and to develop ideas for marketing research and other marketing purposes, which may include sharing it with other Alpine affiliates for purpose of improving Alpine’s service. Alpine uses information that we collect from our visitors to personalize and improve your visit at alpine-usa.com. Non-personal anonymous information may be collected through action tags by third parties as described above.

Notification About Changes To This Policy

Please visit this website from time to time. The most current version of this privacy policy will posted with the effective date of the policy. Alpine may update this policy annually.

Process For Reviewing Information Collected

You may contact Alpine at here in order to review the types of information about you that have been collected. Additionally, if you wish to opt-out of providing non-personal, anonymous information through action tags, you may do so by visiting the Network Advertising Initiative's consumer opt-out page located at www.networkadvertising.org/managing/opt_out.asp

You may opt-out of receiving our newsletters by clicking on the opt-out link included in every email newsletter we send. Should you have any questions in regards to how Alpine manages your Privacy you may contact us at  Alpine Electronics of America, Inc., 19145 Gramercy Place, Torrance, CA 90501 or by phone, (310) 326-8000 or online, http://www.alpine-usa.com/company/contact/.


Alpine has taken precautionary measures to prevent unauthorized access to the improper use of your personal information submitted to Alpine via your use of this Site. All of your private information is secured through our VeriSign™Secure Sockets Layer (SSL) Encryption.


Cookies are pieces of data stored on your hard drive and not on this Site for record-keeping purposes so that site and user activity may be tracked. The use of cookies is commonplace in the consumer ecommerce industry. By showing how and when visitors use the Site, cookies help Alpine to better determine which areas of our Site are popular and which areas are not. Many improvements and updates to the Site are based on such data as total number of visitors and pages viewed. Most browsers are initially set to accept cookies. If you'd prefer, you can set your browser to refuse cookies or to alert you when cookies are being sent. Please understand that if cookies are turned off, you may not be able to view certain parts of this Site to enhance your visit, nor will you be able to purchase on the Alpine Site.

Downloadable Content, Including Software

All software, upgrades, updates, utilities, and other information files (“Downloadable Content”) that is made available to download from this Site contains proprietary material and confidential information that is protected by applicable intellectual property and other laws. By downloading the Downloadable Content to your computer and/or transferring Downloadable Content to your Alpine product, you agree that you will not copy, modify, decompile, reverse engineer, or otherwise attempt to discover the source code of the Downloadable Content. You also agree that you will not sell, distribute, or reproduce Downloadable Content. In no event shall Alpine be liable in any way for any damages suffered or incurred by you or any other third party (including, but not limited to, general, special, direct, indirect, consequential, or incidental loss and the like) arising out of or in connection with the download and use of this Downloadable Content, and you agree to indemnify and hold harmless Alpine for any loss or damage arising out of any download or use of the Downloadable Content.


Prices posted on the Alpine Site are based on Alpine’s suggested retailed prices, which may differ from those prices our authorized dealers are advertising. Although we make every effort to provide accurate information on the Site, errors may occasionally occur. Prices and availability are subject to change without notice.


Email subscribers will receive quarterly or monthly email newsletters. The newsletters may be promotional material about new products and or services offered by Alpine and its affiliates / partners.

Restricted Use & Copyrights

The information, photographs, audio and video clips, picture images, feature icons, graphics, links, architecture, including format, layout and data structures, and other content including code on this Site are protected in the United States and in other countries by a variety of laws, including but not limited to copyright laws and treaty provisions, trademark laws and proprietary rights laws. The images or pictures of Alpine products, people or places are either property of, or used by our authorized dealers with permission by Alpine. The use of this Site’s text, audio, images or pictures by you, or anyone else authorized by you, is strictly prohibited, except in compliance with these Site Terms. Reproduction, transfer, distribution or storage of part or all of the contents of this Site in any form is strictly prohibited without the prior written permission of Alpine, except in accordance with these Site Terms. Alpine consents to your browsing this Site, or to electronically copy and print hard copies of pages from this Site solely for personal, non-commercial purposes, including without limitation, the development of a product system, and any such copies must bear the copyright notice included on each web page.

This Site, and any information or content on this Site, are provided "as is," and "as available" with all faults. Alpine, including it’s corporate affiliates, make no representations or warranties of any kind, whether express or implied, with respect to this Site or content or information available on or through this Site. Except as otherwise provided under applicable laws, neither Alpine nor its corporate affiliates, nor the directors, officers, employees, agents, contractors, successors or assigns of each, shall be liable for any damages whatsoever arising out of or related to the use of this Site or any other Site linked to this Site. This limitation of liability applies to direct, indirect, consequential, special, punitive or other damages you or others may suffer, as well as damages for lost profits, business interruption or the loss of data or information, including any damages to or viruses that may infect your computer equipment or other property on account of or arising out of your use of or access to this Site even if Alpine is notified in advance of the potential for any such damages.

Linked Sites

Alpine and its corporate affiliates, make no representations or warranties about any site you may access through this Site. Any such site is independent from www.alpine-usa.com and Alpine including its corporate affiliates, have no control over, or responsibility with respect to, the information provided or activities undertaken by any such site. A link to a non-Alpine site does not imply that Alpine, including its corporate affiliates, endorse that site or the products or services referenced on such third party site. You need to make your own independent decisions regarding your interactions or communications with any other third party site.

Internet Policy

Prohibited uses of this Site are as follows

  • Infringing the legal rights (including the rights of privacy and publicity) of others;
  • Causing any damage or disadvantage to others;
  • Disturbing public order;
  • Criminal act(s);
  • Uploading or distributing any third parties' private information without obtaining approval from such third parties;
  • Using this Site for any commercial purpose;
  • Defaming, disgracing or libeling others;
  • Uploading files that contain viruses, corrupted files that may damage the operation of others' computers;
  • Any other activities that are unlawful or prohibited by any applicable laws; and
  • Any other activities that Alpine deems inappropriate.
Foreign Customers

This Site is intended for use within the United States and Canada. Unless otherwise specified, the products here are presented solely for the purpose of promoting products available and to be used in the United States and Canada. Alpine makes no representation that such products are appropriate or available for use in other locations. Those who choose to access this Site from locations other than the United States and Canada do so on their own initiative and are responsible for compliance with local laws if and to the extent local laws are applicable.

Applicable Law

For U.S. Residents: Any controversy, claim or dispute arising out of or relating to the use of this Site in any manner, including any claim or controversy as to the arbitrability of any claim or controversy shall be settled by final and binding arbitration in Los Angeles, California, in accordance with the commercial arbitration rules of the American Arbitration Association, and each party hereto agrees to be bound by the decision of the arbitrator(s). Judgment upon the award rendered by the arbitrator(s) may be entered in any court of competent jurisdiction.

Alpine's Trademark

The words “Alpine” and Alpine Electronics of America, Inc., the Five Striped Alpine logo , Mobile Multimedia Excellence™, Mobile Media Solutions™, Bass Engine™ and other Alpine product names, logos, commercial symbols, trade names and slogans are trademarks and trade names owned by Alpine Electronics, Inc., or Alpine Electronics of America, Inc. You are prohibited from using any of the marks appearing on this Site and any colorable imitation of the marks in any manner or for any purpose without the prior written consent of Alpine. The other marks and logos shown on this Site may be marks owned by third parties that are not affiliated with Alpine and/or its related companies. Such marks appear for identification purposes only and are the property of their respective companies. Nothing shown on this Site should be construed as granting, by implication, estoppel or otherwise, any permission, license or right to use any trademark, service mark or trade name displayed on this Site without the written permission of Alpine or the third party that may own the trademark, service mark or trade name at issue. Alpine prohibits, without prior Alpine written consent, the use of any Alpine logo or mark as a hyperlink to this Site or any other Alpine Site.

Mobile App Privacy Policy (effective November 8, 2014)

When you use an Application provided by Alpine Electronics of America, Inc. ("App") certain information about you and your usage of the App is collected.

What Type Of Information Is Collected

The following are examples of types of information we may collect through your use of an App:

When You Use The Application

The following are examples of types of information we may collect through your use of the Application:

  • Your email address (obtained when you download the App)
  • Time and length of use
  • Device make and model
  • Audio settings
  • Other non-identifying diagnostic information related to App usage
  • Your location (city, state, longitude and latitude)
What Alpine Does With Information Collected

Information collected about you through an App will be stored on secure servers hosted by Alpine or Alpine subcontractors. Because Alpine is committed to protecting your privacy, neither Alpine nor its subcontractors engage in the practice of trading or selling personal information to third parties. We use this information to monitor App activity and to develop ideas for marketing research and other marketing purposes, which may include sharing it with other Alpine affiliates for the purpose of improving Alpine’s service.

Notification About Changes To This Policy

By using an App, you agree to the terms of this privacy policy. We may alter this policy at any time. If changes are made to this policy, we will provide the new language of the privacy policy within the App. Also, version updates for the App will contain the then-current Privacy Policy.

Process For Reviewing Information Collected

In order to review the types of information about you that have been collected, please visit www.alpine-usa.com and click the link for “Your Privacy Rights” and follow to “Process for Reviewing Information Collected”.

If a complaint or dispute cannot be resolved through our internal process, we agree to dispute resolution using the American Arbitration Association as a third party resolution provider.

California Do Not Track Notice

Alpine does not track its customers over time and across third party websites through the use of Apps and therefore does not respond to Do Not Track signals. However, some third party sites do keep track of your browsing activities when they serve you content, which enables them to tailor what they present to you. Third parties cannot collect any other personally identifiable information from Alpine's App unless you provide it to them directly.

Note About Storage of Information Collected

Information collected through an App will be stored and processed on secure servers in the United States of America. Legal systems outside the European Economic Area do not offer the same protection for data as the laws of European countries. Nevertheless Alpine will take all steps reasonably necessary to ensure that collected information is stored and processed securely and in accordance with all applicable laws. Alpine complies with the U.S.-EU Safe Harbor Framework and the U.S.-Swiss Safe Harbor Framework as set forth by the U.S. Department of Commerce regarding the collection, use, and retention of personal information from European member countries and Switzerland. Accordingly, Alpine certified that it adheres to the Safe Harbor Privacy Principles of notice, choice, onward transfer, data integrity, access and enforcement. To learn more about the Safe Harbor program, and to view Alpine’s certification, please visit http://www.export.gov/safeharbor/